Size DOES matter: Bigger donate buttons helped convert more donors Color can matter too: A vividly colored donation button can strongly boost donation page conversion…but […]
Category: Learn
How Little Do Users Read?
http://www.useit.com/alertbox/percent-text-read.html Summary: On the average Web page, users have time to read at most 28% of the words during an average visit; 20% is more […]
Want That Post to Go Popular? Here’s The Best and Worst Times to Post It
Connecticut software developer Jake Luciani has run 10k items on Del.icio.us, Digg, Reddit and Mixx through the API of popularity ranking engine AideRSS to analyze […]
Right-Justified Navigation Menus Impede Scannability
We know from eyetracking studies that users tend to rapidly move their eyes down the left-hand side of lists. People read the rest of a […]
Right-Justified Navigation Menus Impede Scannability
We know from eyetracking studies that users tend to rapidly move their eyes down the left-hand side of lists. People read the rest of a […]
A Blogging Policy for the Nonprofit Workplace
By Pamela Fyfe • April 14, 2008 • Ask Rita in HR Employee blogging, like the use of the internet itself, is only likely to […]
The Secret to Getting People to Give: 15 Reasons Why People Donate
You can email your donor base until you’re blue in the face. You can make your donate button larger than the vat of coffee sitting […]
Notes from The Seven Things Everyone Wants: What Freud and Buddha Understood (and We’re Forgetting) about Online Outreach
Think about the last time you did something for a cause. Maybe you gave them money. Maybe you did a walk. Maybe you signed a […]
Microsites = waste
By Sean X Cummings I do not even know where to start with my rant on microsites. They are the bane of the online space, […]
Top-10 Application-Design Mistakes
It’s hard to write a general article about application design mistakes because the very worst mistakes are domain-specific and idiosyncratic. Usually, applications fail because they […]