Month: April 2009

It’s vital to get the first couple of words exactly right whenwriting effective web headings and links. The first two words have a huge impact […]

Most web content is overwritten; too much content, too muchcontext, not nearly enough focus on the action. Unfortunately,we’re taught to write this way. How often […]

By Kim Hart and Megan Greenwell Washington Post Staff Writers Wednesday, April 22, 2009 http://www.washingtonpost.com/wp-dyn/content/article/2009/04/21/AR2009042103786.html It seems foolproof: nonprofits using the power of the Internet […]

Current European growth trends:* 9 hours per week spent on the web in 2008, up 27% from 2004 – more time than people spent reading […]

The first time I heard the phrase “content management” I madethe pretty silly assumption that content management was adiscipline focused on how to professionally manage […]

In my experience, a common misperception of the evaluation of content quality is that its scope is limited to the correction of typos and grammatical […]

Today I got an e-mail from a journalism undergraduate with a few basic-sounding questions that I could answer quickly. But when I looked at my […]

Your nonprofit’s website can be a powerful, strategic tool. Unlike the days of brochure-like static pages, home pages now have the potential to win over […]

That’s the 25 million dollar question, especially for an advocacy group like Amnesty International USA (AIUSA). We’re the nonprofit group that protects people wherever justice, […]