Some time in 2005 the one-billionth user went online. Statistically, we’re likely talking about a 24-year-old woman in Shanghai.
36% of Internet users are now in Asia and 24% are in Europe. Only 23% of users are in North America.
It
took 36 years for the Internet to get its first billion users. The
second billion will probably be added by 2015; most of these new users
will be in Asia.
Ten years ago, the ‘net was mostly used by
geeks; now it’s the default way to do business in many countries. In
our U.S. and European B2B studies, many business professionals said
they visit a company’s website as the first step in researching
potential vendors.
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One Billion Internet Users |
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